About this channel
Slush centres this selection on a startup event, its preparation and a recurring call to put confidence in Europe. Helsinki, a startup competition and the work around the event all appear in the…
Slush centres this selection on a startup event, its preparation and a recurring call to put confidence in Europe. Helsinki, a startup competition and the work around the event all appear in the titles. The material is closely tied to Slush itself: the reasons people attend, the ideas used to introduce the event and the activity suggested by its ongoing HQ series.
The videos take several forms, including event announcements, promotional pieces and episodic material about headquarters. A Slush 100 announcement makes the competition and its prize terms the focus. Elsewhere, the European theme connects a Helsinki-centred message with a broader statement about the region. The question of why people go to Slush provides a more attendee-oriented angle, moving from the event's own message to the reasons for taking part.
The HQ titles add an informal register. References to an offsite, April Fools and stealth mode suggest attention to the working life around the event, while brief titles about timing and being on the same page build a sense of preparation. These pieces offer a different entry point from the competition announcement: following the event as something being put together, with its own language, rhythm and internal moments.
This channel is most relevant to founders, people working in startups and viewers who want to follow Slush as an event. Someone considering attendance can explore how it presents its purpose, while a viewer interested in event communication can compare the competition messaging with the more informal HQ material. Across those formats, the connecting thread is the European startup setting and the way Slush introduces the people-facing experience around it.
Latest episode
Julien Launay, Co-founder & CEO, Adaptive ML | Slush 2025
AI—Infrastructure & Core: Julien Launay, Co-founder & CEO, Adaptive ML
Slush is the most founder-focused event on Earth, delivering actionable company-building advice while bringing together the…
AI—Infrastructure & Core: Julien Launay, Co-founder & CEO, Adaptive ML
Slush is the most founder-focused event on Earth, delivering actionable company-building advice while bringing together the who’s who in startups and tech.
Slush will be back on Nov 18–19, 2026 in Helsinki, Finland.
Stay in the loop:
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linkedin.com/company/slush
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x.com/slushhq
YouTube Shorts
Builders' Studio 2022: a Founder School by Slush
Builders' Studio: a Founder School by Slush
Node by Slush
Slush 100 Showcase (2017)
Slush 2016 Black Stage Day 1
Slush 2016 Black Stage Day 2
Slush 2016 Founder Stage Day 1
Slush 2016 Founder Stage Day 2
Slush 2016 Green Stage Day 1
Slush 2016 Green Stage Day 2
Slush 2017 // Augmented Humans & Robotics
Slush 2017 // Biotech & Materials
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