#20 Pricing Your Product – Jevgeni Kabanov (Bolt) | Builders’ Studio: a Founder School by Slush
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Interested in coming to Slush 2022? Look no further. You can pre-register today here: https://www.slush.org/#pre-register Pricing is a crucial but often misunderstood topic, which receives disproportionately low attention compared to the potential value it can drive. While pricing is a complex equation, joining us to understand its inner mechanics is Jevgeni Kabanov, Chief Product Officer and Head of New Verticals at Bolt. Building on his twenty years of experience in pricing B2B and consumer-facing products, in this episode Jevgeni will be delivering a deep masterclass into the nuances of pricing to help startups unlock their revenue potential. Through this talk you’ll learn how to think about the different components of pricing, from unit economics, switching costs to moats. -- Europe lacks a culture of company building mentorship. At Slush 2021, we dedicated a whole stage for horizontally applicable insights. Born out of the talks is Builders’ Studio: a Founder School by Slush. In thirty episodes, we go through the lifecycle of how iconic companies are built. Beginning with the early days of a startup and ending with exit, with everything in-between. Put together, these talks cover a startup’s journey, forming a playbook on building sensational companies. To explore the series, visit: https://www.slush.org/events/resource-bank/builders-studio Check us out on Twitter: https://twitter.com/SlushHQ Instagram: https://www.instagram.com/slushhq/ Linkedin: https://linkedin.com/company/slush
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