Kanava: We are Arc

We are Arc

Kategoria: Startupit ja yrittäjyys

Sijoitus äänestyksessä: 107

Bold Growth Through Authentic Voices.

Arc builds industry disruptors by turning executives, teams, customers, and influencers into prolific brand voices.
Through authentic content production, strategic distribution, converting web design, and pipeline automation, we create the growth engine that sets you apart.

Uusin jakso: Every salesperson should use LinkedIn automation

Julkaistu: 16.4.2026

Nelly Nuutinen from Unikulma on LinkedIn automation for sales.

"Let the tools do the repetitive stuff. You focus on actually helping customers."

Full conversation with Joonas about LinkedIn, pillow gift cards as a B2B strategy (yes, really), and how Unikulma approaches sales.

Watch the full conversation on the channel.

#LinkedInAutomation #B2BSales #Unikulma

Demand Podcast

Norders Demand System

Nordic Day 2021

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Mitä kaupallinen ajatusjohtajuus mahdollistaa?

Mitä kaupallinen ajatusjohtajuus mahdollistaa?

16.4.2026

Tutustu lisää ja sovitaan tapaaminen: https://www.arcstudio.fi/

Miksi kaupallinen ajatusjohtajuus?

Miksi kaupallinen ajatusjohtajuus?

16.4.2026

Tutustu lisää ja sovitaan tapaaminen: https://www.arcstudio.fi/

Kaupallinen ajatusjohtajuus käytännössä

Kaupallinen ajatusjohtajuus käytännössä

16.4.2026

Tutustu lisää ja sovitaan tapaaminen: https://www.arcstudio.fi/

How to make customers know you before they reach out

How to make customers know you before they reach out

16.4.2026

Most companies wait for customers to find them. The best ones make sure customers already know them first. Joonas breaks down how Arc activates communities as thought leaders. Real people sharing real expertise, reaching the right audience before any sales conversation. Your team already has the knowledge. We make sure...

Mitä on kaupallinen ajatusjohtajuus? 3 minuutissa

Mitä on kaupallinen ajatusjohtajuus? 3 minuutissa

16.4.2026

Tutustu lisää ja sovitaan tapaaminen: https://www.arcstudio.fi/

Mitä on kaupallinen ajatusjohtajuus?

Mitä on kaupallinen ajatusjohtajuus?

16.4.2026

Tutustu lisää ja sovitaan tapaaminen: https://www.arcstudio.fi/

The Swipe Investor Mentality

The Swipe Investor Mentality

16.4.2026

Jenni Kynnös on the swipe investor mentality. Making business decisions with clarity and speed. No endless deliberation. No getting stuck on maybes. Clear yes or no. Watch the full conversation about serial entrepreneurship, personal branding, and business decisions on the channel.

How Black Belt stood out in a crowded market

How Black Belt stood out in a crowded market

16.4.2026

Rolle Isotalo knew Black Belts couldn't win by posting company updates and hoping for the best. So he and his team became thought leaders. Visible, vocal and valuable. The shift: from waiting for customers to find them, to customers already knowing them when they reach out. That's what happens when...

PBExpo 2026: Why Your Expertise Stays Invisible (And How to Fix It)

PBExpo 2026: Why Your Expertise Stays Invisible (And How to Fix It)

16.4.2026

Ever feel like your expertise just disappears into the void? From PBExpo in Miami Beach, Joonas Kylliäinen explores the invisible expertise paradox - why our expertise stays invisible despite having more communication tools than ever before. We have AI, automation, and endless channels to reach people. But everyone's drowning in...

PBExpo 2026: Why Your Expertise Stays Invisible (And How to Fix It)

PBExpo 2026: Why Your Expertise Stays Invisible (And How to Fix It)

16.4.2026

Ever feel like your expertise just disappears into the void? From PBExpo in Miami Beach, Joonas Kylliäinen explores the invisible expertise paradox - why our expertise stays invisible despite having more communication tools than ever before. We have AI, automation, and endless channels to reach people. But everyone's drowning in...

The New Thought Leadership Manifesto

The New Thought Leadership Manifesto

16.4.2026

Most companies are playing defense right now. Waiting it out, holding cash, playing small when it's time to go big. The problem? Defense today doesn't work. This is the full manifesto on commercial thought leadership. Why one voice isn't enough, and how activating your entire community changes everything. Explore the...

The New Thought Leadership Manifesto

The New Thought Leadership Manifesto

16.4.2026

Dear business and brand executives, The market doesn’t play fair anymore. Attention is scattered. Trust has to be earned. And being good is no longer enough. In this video, Arc Co-founder Joonas Kylliäinen talks about why thought leadership isn’t a title you take - it’s a position you earn. And...

Demand Podcast: Workplace Myths | Saana Rossi

Demand Podcast: Workplace Myths | Saana Rossi

16.4.2026

The starting point for that work isn't exciting, positive, or strong. Problems need solving. Obviously. But what if HR focused on energizing organizations instead? On what's developing and moving forward, not just fixing what's broken? Joonas Kylliäinen and Saana Rossi sat down for Demand Podcast to talk about positive HR,...

Commercial Thought Leadership System Explained

Commercial Thought Leadership System Explained

16.4.2026

Most ambitious brands don't lose on product. They lose on trust long before buyers reach out. Joonas walks through the Commercial Thought Leadership System. Moving beyond features and awareness, activating the people around your brand into one unified force. Four phases. One system. Explore the world of commercial thought leadership...

This Week Building Arc: Miami Edition

This Week Building Arc: Miami Edition

16.4.2026

Week in Miami with customers. ? Two trends going into Q2: B2B personal brands are moving beyond LinkedIn to TikTok, Instagram, and YouTube. Channels we thought were B2C-only. And more content means more engagement, which means managing those conversations becomes the challenge. We're building services for that. Learn more: https://www.arcstudio.fi/en/

Community activation

Community activation

16.4.2026

One voice will never be enough. Most companies activate one executive on LinkedIn and call it thought leadership. We activate your entire community — executives, employees, customers, partners — as one unified force. Systems beat luck. Learn more ? https://www.arcstudio.fi/en/

Demand Podcast: Anatomy of a Bold Brand | Pauli Waroma

Demand Podcast: Anatomy of a Bold Brand | Pauli Waroma

16.4.2026

Welcome to the Demand Podcast, where Joonas Kylliäinen, co-founder of Arc, sits down with Pauli Waroma. Pauli is a Finnish marketing pioneer, CEO of Sherpa, and father of five who returned to entrepreneurship after a nine-year journey through healthcare challenges. Pauli has built his career on challenging confirmation bias and...

Customer success story: Koll Group Oy

Customer success story: Koll Group Oy

16.4.2026

Pekka Mettälä is COO and co-founder of Koll. They're solving a problem every decision-maker knows too well: 1,200 irrelevant cold calls per year. This conversation goes deep into how Koll flipped the script on cold calling. Instead of optimizing for the caller, they built for the recipient. Every call shows...

Kaupallisen ajatusjohtajuuden systeemi avattuna

Kaupallisen ajatusjohtajuuden systeemi avattuna

16.4.2026

Ominaisuudet ja hinta eivät enää riitä. Pelkkä näkyvyys ei rakenna luottamusta. Joonas, Arc:in Co-founder, käy läpi miten kaupallisen ajatusjohtajuuden systeemi toimii käytännössä. Kyse on siitä, että liikutaan ominaisuuksien, hinnan ja tunnettuuden yli – ja aktivoidaan brändisi ympärillä olevat ihmiset: johto, asiantuntijat, asiakkaat ja kumppanit, kaikki puhumassa yhdellä selkeällä äänellä. Neljä...

Demand Podcast: Growth and responsibility when the direction isn't clear | Pasi Tilander

Demand Podcast: Growth and responsibility when the direction isn't clear | Pasi Tilander

16.4.2026

In this episode, Arc co-founder Joonas Kylliäinen sits down with Pasi Tilander from Economer to discuss growth, work, and responsibility—this time in a tennis hall, in the middle of an ordinary week. The conversation explores the realities of leadership and entrepreneurship: how direction often becomes clear only through action, how...