Greenstep
Johtaminen, kasvu ja bisneksen kehittäminen
🏆 Sijoitus: #36
Greenstep, a family-owned company founded in 2010, is on a mission to back our clients up with clarity so that they can build the businesses of the future. ?
We offer comprehensive services, including accounting, payroll, CFO, tax, legal, and HR services, as well as finance, analytics, sustainability, L&D services, and more.
Our team of over 800 experts shares common values and an enthusiastic attitude towards delighting our customers. We collaborate and share knowledge daily with colleagues, fostering community through open communication, celebrations, and events.
With a presence in Finland, Sweden, Norway, Estonia, Netherlands and UK we operate also in over 100 countries through the international MSI network.
Lue lisää kanavasta
When the founder-as-CFO model breaks
What happens when the founder who's been running finances since day one runs out of time to do it properly?
Teemu (Measurlabs) shares how he handled fundraising, burn rate monitoring, and forecasting himself — until the company started scaling and his trust in his own numbers began to erode. His solution: bringing in a fractional CFO.
From the ""Founders & Finance — Building Blocks Before Your First CFO"" panel at Maria 01, Helsinki.
Hosted by Finnish Startup Community × Greenstep
? Full guide: https://greenstep.com/articles/startup-finance-guide-before-first-cfo
#startupfinance #founderlife #cfo #Runway #cashflow #StartupHelsinki #seedstage #financeforfounders
Katso myös nämä jaksot
I hate the process but love the outcome — on financial modeling
Every founder knows this feeling. Teemu (Measurlabs) admits he cut corners for too long — pocketing expenses in his head instead of building a proper model. "10K for that, 20K for that" without ever ...
What does a good startup cash flow model look like?
How simple should your cash flow model actually be? Oliver Lindholm (Greenstep) breaks it down: if it doesn't fit on one A4 page, it's too complicated.
What you need: your burn level, your incoming m...
How open should you be about finances with your team?
"Should you share your runway and P&L with your entire team? Three perspectives on financial transparency in startups.
Why they went from secrecy to radical openness — sharing financials in every mon...
When your Google Sheet for hour tracking breaks
Working hour tracking is one of the first finance processes that breaks as a startup scales — especially if you have projects requiring allocated hours for grant reporting (Business Finland, EU, etc.)...
Cash flow scenarios — you can't be too granular
"How do you build a cash flow forecast for a deep tech startup where timelines and milestones aren't linear?
Jarkko (Kuva Space) shares their approach: multiple scenarios with different income assump...
We hired too fast and had to cut — then everything turned around
After raising their seed round, Measurlabs hired fast — more developers, salespeople, experts, even in new countries. The growth targets were ambitious. Then reality hit.
Teemu shares the full story:...
What a finance lead actually reports every month
What does a startup finance lead actually report to the management team every month?
Vilhelmiina (Distance Technologies) explains her straightforward approach: here's our burn rate, here's how many ...
Vilhelmiina — Head of Finance, Distance Technologies
Vilhelmiina introduces herself as Head of Finance at Distance Technologies, which develops extended reality technology for automotive and defense.
From the ""Founders & Finance — Building Blocks Be...
What investors actually want to see in your numbers
What do investors actually look at before Series A? Spoiler: it's not the precision of your revenue forecast.
Oliver (Greenstep) explains what product-market fit means in financial terms: can you sh...
Who actually handles the invoices?
Who actually knows what's being purchased in your company? Who handles the invoices?
The quiet chaos of startup purchasing: people buying software subscriptions, paying for hardware on invoices, and ...
Know your fixed vs. variable costs
A 17-second lesson every founder needs: know the difference between your fixed costs (what you pay no matter what) and your variable costs (what you can cut today if you need to).
From the ""Founders...
One habit: check your bank account every week
"The simplest finance habit that actually works: once a week, open your bank account and look at what came in and what went out.
Oliver (Greenstep) explains why your cash balance is the ultimate trut...
When to hire a CFO — don't wait too long
"When is the right time to hire a CFO — or at least get some finance help?
Oliver (Greenstep) on the signal that matters: when financial admin is stealing time from your actual job as a founder. Whet...
How I track sales assumptions vs. reality every month
"How do you know if your sales forecasts are any good? Track them against reality.
Teemu (Measurlabs) shares his practical method: snapshot the 12-month forecast at the start of each period, then up...
Oliver Lindholm — 15 years as a fractional CFO
"Oliver has spent 15 years as a fractional CFO for Finnish tech startups in the 0–10M€ revenue range. In this clip he introduces his background and what he's learned from working across dozens of earl...
Greenstep Vaasa
Tutustu Vaasan toimistoomme! Lär känna vårt kontor i Vasa! https://greenstep.fi/tilitoimisto-vaasa/ https://greenstep.fi/sv/bokforingsbyra-vasa/
Interim HR-johtaja toi Virralle vakautta muutosten keskellä
Syksy 2025 oli Liikennevirta Oy:lle poikkeuksellisten muutosten aikaa. Yhtiön HR-johtaja irtisanoutui, ja samaan aikaan neljä kuudesta johtoryhmän jäsenestä vaihtui. Nopeasti kasvanut yritys joutui my...
Interim HR Director brought stability to Virta during a period of major change
Autumn 2025 marked an exceptional period of change for Liikennevirta Oy. The company’s HR Director stepped down, and at the same time four out of six members of the management team were replaced. As a...
Finance Hackathon Helsinki | by Light, Lovable & Greenstep
Finance Hackathon Helsinki. 300 finance pros and a whole lot of AI magic. Finance teams from different companies gathered to turn real CFO headaches into AI apps – together with Light, Lovable, and Gr...
Opptak fra webinar: Omnibus I – en hurtigguide til strukturert bærekraftsarbeid
Omnibus I?pakken ble offisielt godkjent av Europaparlamentet tirsdag 16. desember. I dette webinaret forteller vi hva dette i praksis innebærer for virksomheter.
