#23 First 1000 Users – James Hind (carwow) | Builders’ Studio: a Founder School by Slush
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Interested in coming to Slush 2022? Look no further. You can pre-register today here: https://www.slush.org/#pre-register Paul Graham has famously advocated for doing things that ‘don’t scale’ in order to kickstart your client acquisition. What does this mean in practice and what strategies can founders utilize in the very beginning to convince customers to hop on board? Joining us to uncover what goes into early customer acquisition is James Hind, Co-founder and CEO of carwow. The very beginning of a startup’s user acquisition journey can be grueling. In this talk James outlines how carwow benefited from keeping processes manual in the beginning, the way they found the perfect clients to pitch to and much more to kickstart their growth. -- Europe lacks a culture of company building mentorship. At Slush 2021, we dedicated a whole stage for horizontally applicable insights. Born out of the talks is Builders’ Studio: a Founder School by Slush. In thirty episodes, we go through the lifecycle of how iconic companies are built. Beginning with the early days of a startup and ending with exit, with everything in-between. Put together, these talks cover a startup’s journey, forming a playbook on building sensational companies. To explore the series, visit: https://www.slush.org/events/resource-bank/builders-studio Check us out on Twitter: https://twitter.com/SlushHQ Instagram: https://www.instagram.com/slushhq/ Linkedin: https://linkedin.com/company/slush
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