#34 Gini & Eccie Newton | Building kitchens and raising 300 million dollars
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Interested in coming to Slush 2022? Look no further. You can pre-register today here: https://www.slush.org/#pre-register In this episode, recorded live at the Slush 2021 event in Helsinki, William and Isak talked to Gini and Eccie Newton from Karma Kitchen. Gini and Eccie are a pair of British siblings who decided to enter the catering business, and ended up finding a niche that they developed into Karma Kitchen. What was that niche? Buying warehouses and turning them into kitchens for restauranteurs. Oh, and their idea has raised over 300 million dollars to date. It sounds astounding, but the more you hear Gini and Eccie explain it, the more it makes perfect sense. Expect to learn: About sibling chemistry in entrepreneurship How Karma Kitchen grew without almost any marketing How Gini and Eccie manage a very capital intensive idea What the idea behind Karma Kitchen is Check Soaked by Slush out at: Twitter: https://twitter.com/soakedbyslush/ Instagram: https://www.instagram.com/soakedslush/ Facebook: https://www.facebook.com/soakedbyslush/ Soaked by Slush website: https://www.slush.org/soaked/ Slush website: https://www.slush.org Shoot us a message or feedback: soaked@slush.org 1:29 Intro to Eccie and Gini 3:25 History behind Karma Cans 5:11 What it’s like working together as sisters 8:43 Kitchen vs sales in planning menus 9:44 Origins of Karma Kitchen 15:08 How and why Karma Kitchen is so capital intensive? 18:30 How does Karma Kitchen acquire customers? 20:30 Marketing and finance 23:50 The relationship between investor and invested 26:15 How are Gini and Eccie different from each other as people?
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