Scaling to $50MM ARR with Justin Welsh | Refine x Local 02
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Tune in to this recording from our in-person event with Justin Welsh this past February in Santa Monica, CA. Chris and Justin cover: -How Demand Gen has changed since 2010 and what they would do starting a demand gen function 10 years ago versus in today. -When the AE/SDR outbound model is the right move for a company -Marketing and Sales alignment and the controversial topic of whether or not marketers should have a revenue quota -How to create value during Sales cycles of all durations ► Subscribe to Our Channel Here https://www.youtube.com/channel/UC0K09cBbbyOJm-LGKl59Ybg?view_as=subscriber?sub_confirmation=1 We are on a journey at Refine Labs to help companies optimize their revenue model. We’ve spent the last four years perfecting the process at rapidly growing early- and growth-stage companies. The final product, our Revenue Engine Optimization formula, is a unique combination of Revenue Operations, Growth Marketing, and Buyer Enablement, which has been proven to accelerate business growth and new customer acquisition with a focus on pipeline velocity. ---- Follow Us Online Here: Website: https://refinelabs.com/ LinkedIn: https://www.linkedin.com/company/refine-labs Spotify: https://open.spotify.com/show/1AJwHPDw2RuybeMnn7CnNP
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