Linda Egle – Targeting & Measurement
Publicēts: 07.08.2020
Kategorija: Sabiedrība un politika
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This is a recording from the "Digital Communication Strategies" that took place in Riga, Latvia, on October 30, 2019. Linda Egle is the Regional Manager of Gemius Latvia. Everyone is talking about social media. But how do you differentiate yourself? How do you target the audiences you think you should be targeting? How do you measure your work? In this panel we will discuss how to approach social media to be able to sustain results over the long-term, from strategy to tactics. Moderator: NATO StratCom COE Senior Expert Sebastian Bay. The views of the speakers do not reflect NATO's policies or positions.
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