We Built a Mindblowing AI Agent in Slack!! (Step-by-Step)

Get our Masterclass: Build your own Custom GPT 👉 https://clickhubspot.com/qwd Ep 279 Is marketing becoming more engineer-led? Kipp and Kieran dive into building a game-changing AI sales agent in Slack with guest Horacio Lopez (Business Operations, Replit). Learn more on the intricacies of API integration, the seamless experience with Replit's AI assistant, and optimizing email outreach using enriched data. Mentions Horacio Lopez https://www.linkedin.com/in/horacio-lopez/ Replit https://replit.com/ Replit AI SDR template: https://replit.com/guides/ai-sdr-slack-bot Collin Matthews article: https://www.lennysnewsletter.com/p/become-a-more-technical-product-manager Code concepts site: https://codeconceptsforsalesandmarketing.replit.app Timestamps 00:00 Excited to explore AI and code integration. 05:28 AI can't authenticate workspaces yet. 08:58 AI simplifies automation, challenging no-code reliance. 10:36 Setup API/webhook for lead enrichment workflow. 14:00 Using tools to generate email drafts automatically. 18:48 Building Smart Lead campaign tool using API. 20:13 AI search like Perplexity simplifies custom integrations. 25:17 The value of learning a code grows dramatically in this AI world. 28:12 Focus on creatively leveraging AI in email engagement. 31:20 Email personalization using LinkedIn data; single output. 33:47 Leverage inbound, manage deals, automate with AI. 38:50 Speed run AI SDR via Replit template. 41:10 Horatio's web app teaches essential tech skills. We’re creating our next round of content and want to ensure it tackles the challenges you’re facing at work or in your business. To understand your biggest challenges we’ve put together a survey and we’d love to hear from you! https://bit.ly/matg-research Resource [Free] Steal our favorite AI Prompts featured on the show! Grab them here: https://clickhubspot.com/aip Turn visitors into leads today with HubSpot’s free marketing tools. https://clickhubspot.com/u99 We’re on Social Media! Follow us for everyday marketing wisdom straight to your feed 📲YouTube: ​​https://www.youtube.com/channel/UCGtXqPiNV8YC0GMUzY-EUFg 📲Twitter: https://twitter.com/matgpod 📲TikTok: https://www.tiktok.com/@matgpod 📲 Join our community https://landing.connect.com/matg Thank you for tuning into Marketing Against The Grain! 📲Don’t forget to hit subscribe and follow us on Apple Podcasts (so you never miss an episode)! https://podcasts.apple.com/us/podcast/marketing-against-the-grain/id1616700934 📲If you love this show, please leave us a 5-Star Review https://link.chtbl.com/h9_sjBKH and share your favorite episodes with friends. We really appreciate your support. Host Links:…