AI @ IBM – Scaling beyond the Pilot | Verena Trost | AAIC 2026
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How do you move AI beyond pilots and into everyday business? Verena Trost shares lessons from IBM's own transformation: think big, start small, and measure success. In this AAIC 2026 keynote, she explains why scaling AI takes a clear business strategy, technology built around your data and processes, and people who understand and use it. The discussion includes IBM's internal HR workflow and the challenges of changing established habits. Three practical takeaways: • Define the business outcome and remove unnecessary work before adding AI to a process. • Connect models, data, and workflows with clear ownership, security, and governance. • Invest in adoption and skills, and measure whether the complete workflow delivers value. Speaker: Verena Trost, Partner, IBM Austria (role at the conference). Session: AI @ IBM - Scaling beyond the Pilot Recorded at the Applied Artificial Intelligence Conference on 24 September 2026 in Vienna, Austria. Chapters: 00:00 Introduction 01:04 IBM’s own AI transformation 04:02 Why pilots get stuck 06:14 Client Zero: using AI inside IBM 07:33 Think big, start small, measure success 08:45 Tailored technology and orchestration 09:55 People, adoption, and organizational change 12:17 Questions to ask before scaling AI 14:35 Q&A: changing an HR workflow Conference and programme: https://aaic.forum/ Speaker profile: https://aaic.forum/participants/3649601 Session notes and learning archive: https://github.com/AI-Austria/aaic-2026 Full main-stage recording: https://www.youtube.com/watch?v=E0XuI0QO97M Hosted by ADVANTAGE AUSTRIA with AI Austria, Enterprise Europe Network Austria, and FFG. #AAIC2026 #AppliedAI #EnterpriseAI
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