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Dr. Squatch: Jack Haldrup. From a Closet Full of Soap to a $1.5 Billion Brand
Startups and entrepreneurship

Dr. Squatch: Jack Haldrup. From a Closet Full of Soap to a $1.5 Billion Brand

How I Built This with Guy Raz 09.11.2026 81 min

Jack Haldrup didn’t set out to build a billion-dollar company. He just wanted a way out of consulting and a bar of soap he actually liked. After developing psoriasis, Jack started paying closer attention to the products he used on his skin. A chance purchase at a farmers market introduced him to handmade soap and sparked a business idea. With…

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