Obi Felten: Internet Trends
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Google Day 2010 Speaker: Obi Felten, Google Obi Felten is Director of Consumer Marketing for Google EMEA, responsible for growing usage of Google's consumer products such as Google search, Chrome, Maps and mobile through innovative marketing programmes. Most recently Obi launched a major campaign for Google Chrome across Europe, and led Google's World Cup project and partnership with FIFA globally. Before joining Google, Obi was Head of Multi-Channel at jewellery retailer Signet Group, where she launched and managed eCommerce and digital marketing for H.Samuel and Ernest Jones. Previously Obi worked as a strategy consultant, and at online toy start-up eToys.