How A Few Billionaires Mastered The Cutthroat Fast Food Industry

Welcome to Beyond the Billions! Join Forbes deputy editor Giacomo Tognini as he sits down with senior editor Chase Peterson-Withorn to go inside the world of the richest restaurateur in America, Raising Cane’s founder and owner, Todd Graves. Chase shares his story of the day he spent with Graves where he got a firsthand look at the billionaire’s life, wealth, and strategy for achieving massive scale by sticking to the extreme discipline of a simple menu. Then they dive into the cutthroat fast food industry and reveal the obsessive corporate culture and tight private control shared by the most successful entrepreneurs. Find out the common traits among billionaires from Jersey Mike’s to Panda Express, and learn why valuations for these chains are so huge right now. 00:00 This Week In Billionaires Recap 01:29 Chasing A Billionaire 03:30 How Raising Cane’s Crushes The Competition 05:54 Inside A Raising Cane’s Kitchen 07:07 The $11 Million Picasso and Elvis Presley's Piano 10:46 The Unchanging Menu: Simplicity And Scale 17:34 The Common Thread Between Fast Food Billionaires To watch the full Rasing Cane’s Documentary: https://www.youtube.com/watch?v=wu7d4DyzalI&t=63s To read more about Raising Cane’s: https://www.forbes.com/sites/chasewithorn/2025/09/24/how-the-raising-canes-founder-built-a-22-billion-chicken-finger-empire-thats-snoop-doggs-favorite-fast-food-chain/ To read more about Meta’s deal with Coreweave https://www.forbes.com/sites/kirkogunrinde/2025/09/30/coreweave-strikes-142-billion-deal-with-meta-to-boost-ai-capability/: To read more about video game juggernaut EA: https://www.forbes.com/sites/martinacastellanos/2025/09/29/videogame-juggernaut-electronic-arts-gets-acquired-for-55-billion/ To read more about : http://forbes.com/sites/giacomotognini/2025/09/29/tanking-covid-19-vaccine-sales-are-crushing-biotech-billionaire-fortunes/ Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1 Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more: https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript Stay Connected Forbes newsletters: https://newsletters.editorial.forbes.com Forbes on Facebook: http://fb.com/forbes Forbes Video on Twitter: http://www.twitter.com/forbes Forbes Video on Instagram: http://instagram.com/forbes More From Forbes: http://forbes.com Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.