How Box To Box Films Is Scaling The Success Of Drive To Survive
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Box to Box Films President Matteo Perale sat down with Forbes to discuss the strategic evolution of sports docuseries and the "Drive to Survive" model. Perale also details how the production company is leveraging its entertainment expertise to create connections between brands like Cadillac and new audiences through digital distribution platforms like YouTube. 00:00 Box To Box Films’ Origins 04:24 Ingredients For Global Storytelling Success 11:02 The Shift To Brand-Led Content Partnerships 15:34 Building Media Strategies For Athletes 19:14 Maintaining Momentum In Long-Running Series Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1 Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more: https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript Stay Connected Forbes newsletters: https://newsletters.editorial.forbes.com Forbes on Facebook: http://fb.com/forbes Forbes Video on Twitter: http://www.twitter.com/forbes Forbes Video on Instagram: http://instagram.com/forbes More From Forbes: http://forbes.com Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.