From Stocking Walmart Shelves To Her Face On The Shelf: The Rise Of Chef Tini

In this episode of the Under 30 Podcast, hosts Alex and Zoya sit down with viral culinary sensation Tineke Younger, widely known to her 12 million supporters as Chef Tini. She shares her rapid entrepreneurial trajectory, recounting how she pivoted from stocking grocery shelves to seeing her own face printed on products on those very shelves. 00:00 - Introduction: The Under 30 Not So Humble Brag 01:44 - From Walmart Shelves to Global Brand Collabs 02:55 - Swapping High School Classrooms for Trade School 06:34 - Surviving Cutthroat Kitchens and Chef Egos 11:05 - The Two-Week Notice: Gordon Ramsay & London Risk 16:26 - The 4-Year Blueprint Behind the Viral Mac & Cheese 22:31 - Stand Your Ground: Dealing with Corporate Brand Partners 25:03 - Capital Allocation: Smart Investments in Generational Land 27:48 - Unrealistic Dreams: Hired Chefs for Soup Kitchens 31:35 - Marketing with Marvel & Bunking the Under 30 Myth Subscribe to FORBES: https://www.youtube.com/user/Forbes?sub_confirmation=1 Fuel your success with Forbes. Gain unlimited access to premium journalism, including breaking news, groundbreaking in-depth reported stories, daily digests and more. Plus, members get a front-row seat at members-only events with leading thinkers and doers, access to premium video that can help you get ahead, an ad-light experience, early access to select products including NFT drops and more: https://account.forbes.com/membership/?utm_source=youtube&utm_medium=display&utm_campaign=growth_non-sub_paid_subscribe_ytdescript Stay Connected Forbes newsletters: https://newsletters.editorial.forbes.com Forbes on Facebook: http://fb.com/forbes Forbes Video on Twitter: http://www.twitter.com/forbes Forbes Video on Instagram: http://instagram.com/forbes More From Forbes: http://forbes.com Forbes covers the intersection of entrepreneurship, wealth, technology, business and lifestyle with a focus on people and success.